TRAILHEAD
Hi, I’m David Henthorne.
Creative director, writer,
wonderer, wanderer…
and Storyfinder.
I help brands find their stories — and find stories worth telling everywhere I go.
AVAILABLE FOR WRITING, BRANDING & CREATIVE CONSULTING
MI 1 · THE DAY JOB
Brands
Stories I helped shape.
For more than three decades, I’ve helped brands uncover what makes them different and created marketing stories that connect. Trusted by CEOs, CMOs and brands of all sizes. Here are just a few of the many:
State of Ohio
REBRANDING AN ENTIRE STATESafelite
20+ YEARS, NATIONAL CAMPAIGNSWendy’s
AWARD-WINNING CONCEPTSMGM Resorts
DRIVING TOURISM + REVENUETourismOhio
RECORD-SETTING RESULTSCalifornia Academy of Sciences
SMART SCIENCE STORIESBob Evans Restaurants
FARM FRESH THINKING FOR AN AMERICAN CLASSICSanta Monica Tourism
MARKETING THE ULTIMATE CALIFORNIA BEACH TOWNPublishers Clearing House
BIG CELEBRITIES, BIG CHECKSCameron Mitchell Restaurants
CULINARY + CREATIVE10 clients shown
Available for creative direction, brand strategy, copywriting, destination storytelling, and conference speaking — as a consultant or embedded partner.
MI 2 · THE BOOKSHELF
Books
Stories I wrote.
Can a walk in the woods change your life? Science sure thinks so, and so do the 60 million Americans who like to hike. Wellness in the Woods: Hiking for Health, Healing & Happiness explores how hiking can benefit us body, mind & soul.
Available now at Amazon, Barnes & Noble, online retailers and independent bookstores.
“I read this book and immediately wanted to go for a hike.”
— WELLNESS IN THE WOODS READER“I highly recommend David for his passion and speaking skills. I was so pleased he was able to present at our convention.”
— PRESIDENT, OHIO ASSOCIATION OF GARDEN CLUBSLong Hikes for a Longer Life
THE HEALTH & HEALING POWER OF NATUREThe Ultimate Trail Guide
HIKE HACKS, MINDFULNESS MOMENTS, TOP TRAILSSharing Wellness in the Woods
SPEAKING ENGAGEMENTS, PODCASTS, INTERVIEWSMy Storyworth Story
52 WEEKS OF QUESTIONS, CONNECTIONS & RECOLLECTIONSMI 3 · THE JOURNAL
Wanders
Stories I found.
Global wanders. Local wanders. Hiking trails, history trails, road trips and travel tips.
Rwanda Wandering: Trekking to Meet Mountain Gorillas in Africa
Face to face with mountain gorillas in the misty highlands of Rwanda — closer than I ever expected to get.
Ohio has 76 state parks. We hiked them all.
Waterfalls, lighthouses, woodlands, wetlands and islands –– all 76 of Ohio’s free state parks, hiked.
A Guys’ Guide to a Weekend in Sedona, Arizona
ATVs, red rocks, and a bucket-list bridge — a 180th birthday done right.
8 Great Ways to Find Your Lake Erie Love
Island hopping, golf carts, and the world’s largest geode on Ohio’s north coast.
The Ultimate African Safari: Kenya Dig It?
Giraffes, lions, and a Land Rover barreling toward adventure — a few unforgettable days on safari.
A Heavenly Hike on Italy’s Path of the Gods
A legendary Amalfi Coast trail above Positano — cliffside views, salumeria sandwiches, and a rainy December almost to ourselves.
MI 4 · THE TRADING POST
Etsy
Stories you can take home.
Hiking-inspired designs, nature vibes, a little humor, and some rock & roll for the road. Find more story starters like these at WorldOfWandersStore.etsy.com.
Trail Lover T-Shirt
100% COTTON TEE FOR HIM & HERBee Well Women's T-Shirt
ECO-FRIENDLY WELLNESS TEETypo Negative T-Shirt
SOFT COTTON TEE FOR WRITERS & EDITORSYappy Hour Wine Chiller
BOSTON TERRIER INSULATED MUGHike Ohio Shirt
VINTAGE DISTRESSED TRAIL TEEAbraham Lincoln Quote T-Shirt
AMERICAN HISTORY TEEFirefly T-Shirt
NATURE IS LIT GRAPHIC TEERetro Rainbow Tee
WOMEN'S KEEP ON HAPPYING T-SHIRTPunk Rock Women's Tee
LADIES OF THE 80S CONCERT SHIRTMI 5 · THE STORYTELLER
About
The story behind the Storyfinder.
I’m an award-winning creative director, writer, and Certified Tourism Ambassador based in Columbus, Ohio. When I’m not helping clients find their stories, I’m out finding my own — on trails, travels, and anywhere the road takes me.
The two lives feed each other. Curiosity is the whole job, in advertising and in wandering: pay attention, ask better questions, and the story shows up.
- SVP, Creative Director, Ron Foth Advertising
- Author, Wellness in the Woods: Hiking for Health, Healing & Happiness
- Vice Chair/Board Trustee, Ohio State Parks Foundation
- Certified Tourism Ambassador
- Owner/Writer/Designer, World of Wanders LLC
